TRECOM
TRECOM is a real-estate community that brings tenants, buyers, owners, brokers, builders and investors together on one platform to buy, rent or sell apartments, villas, plots and commercial spaces. KaamGPT built the platform and its search and content engine.
The challenge
Property platforms live or die on trust and on search. TRECOM needed verified listings, a separate journey for every kind of user, and enough useful content to be found against the large portals.
What we did
We built the web platform with role-based journeys for each user type, property listings with search and filters, enquiry routing to owners and brokers, and AI assistance for matching and answering property questions — plus an SEO content hub and the marketing around it.
What we delivered
Real-estate platform
One portal for every side of a property deal.
- Journeys for tenants, buyers, owners, brokers, builders and investors
- Listings: apartments, villas, plots, commercial
- Search and filters
- Enquiries routed to the right person
AI assistance
Help buyers and tenants find the right property faster.
- Property matching
- Answers to common property questions
SEO & content
Guides that bring buyers and tenants in from search.
- Content hub
- Technical SEO
Google Ads
Search campaigns on the phrases customers actually type — "flats for rent in Bangalore", "2BHK for sale", "plots near me" — with call and WhatsApp extensions.
- Keyword research and negative keywords
- Call, WhatsApp and location extensions
- Conversion tracking on calls and forms
- Weekly bid and budget optimisation
Meta Ads (Facebook & Instagram)
Paid social with lead-form ads for buyers and tenants, and owner-listing campaigns.
- Audience targeting by area and interest
- Creatives and Reels for ads
- Lead forms and click-to-WhatsApp ads
- Retargeting of site and app visitors
WhatsApp marketing
WhatsApp as a sales channel: instant property details, site-visit scheduling and broker follow-ups.
- Business profile and quick replies
- Automated replies to new enquiries
- Broadcast campaigns to opted-in customers
- Follow-ups so no lead goes cold
Email marketing
Email that brings customers back: new-listing alerts and market guides to buyers, tenants and investors.
- List building from site and app sign-ups
- Designed campaign templates
- Automated welcome and follow-up sequences
- Open and click reporting
Every channel, run as one
Search, ads, social, WhatsApp and email were planned together, so every channel feeds the same enquiries and each is measured against the others.
- SEO
- Google Ads
- Meta Ads
- WhatsApp marketing
- Email marketing
The results
TRECOM runs its full property journey — listing, discovery and enquiry — on its own platform, with a growing library of property guides for search.
- Users served
- Tenants, buyers, owners, brokers, builders, investors
- Property types
- Apartments, villas, plots and commercial
- Marketing channels
- SEO, Google & Meta Ads, WhatsApp, email
Services
- Real-estate portal
- Listings and search
- Lead routing
- AI assistance
- SEO content
- Digital marketing
- Google Ads
- Meta Ads
- WhatsApp marketing
- Email marketing
TRECOM: common questions
3 answersWhich digital marketing channels did KaamGPT run?
The full set, run together: SEO, Google Ads, Meta Ads on Facebook and Instagram, WhatsApp marketing and email marketing — so every channel feeds the same enquiries and nothing is measured in isolation.
What did KaamGPT deliver for TRECOM?
Real-estate platform, AI assistance, SEO & content, Google Ads, Meta Ads (Facebook & Instagram), WhatsApp marketing and Email marketing.
Can KaamGPT build something similar for my business?
Yes. Call or WhatsApp +91 79767 82366, or request a callback on this page. We call you back within an hour and send a written quote before any work starts.
