Every nationwide shortlist names the best WhatsApp marketing software in India by its features, but the real choice is the sending route underneath them. KaamGPT's WhatsApp Business API app hands messages to Meta's Cloud API, or to MSG91, a home-grown Indian messaging gateway, so each promotion has passed Meta's template review and each recipient once agreed to your messages. That feels restrictive until a shop number is blocked in the busiest week of Diwali; after that it looks like the only sensible footing for a business that means to keep messaging customers.
This page takes the national view. It explains the rules Meta applies to every Indian sender, where needs genuinely change between a spice exporter in the south and a hosiery unit in the north, what the software costs in rupees, and how to judge any vendor without taking its brochure on trust. For one place in detail, the city guides for Mumbai, Delhi and Chennai go further, and an A to Z list of every city page closes this one.
- ₹0to set up a workspace and pilot one approved template
- 2official gateways to pick between: Meta's Cloud API or India's MSG91
- 3languages a template can be tagged in here: Hindi plus two flavours of English
- 13starter templates, covering GST bills, dispatches, OTPs and offers
Why do Indian businesses outgrow broadcast lists and paired phones?
The pattern is familiar in every state. A business begins with the free WhatsApp Business app on one handset, sends offers through broadcast lists, and it works while the audience is a few hundred regulars who saved the number. Then the owner wants a colleague to help, a festival season swells the list, and somebody suggests a desktop tool that pairs the phone by QR code. Trouble usually starts there, because nothing in that arrangement was designed for volume, for a team, or for proof that anyone asked to hear from you.
Meta's answer for businesses at that stage is the official WhatsApp Business API, part of its Business Platform and used through software rather than a phone app. It asks more up front: a business portfolio with Meta, templates approved before they go out, and contacts who opted in. In return a whole team can share the number, messages carry your business name, sending limits rise with good behaviour, and records show how each customer joined. Picking WhatsApp marketing software, India or anywhere else, is mostly picking a comfortable way to live with that bargain.
- When a salesperson resigns, the customer chats on their personal phone resign with them.
- Paired-phone tools push volume through an account Meta never treated as a bulk sender, so a single bad week can cost you the number.
- Nobody can say who opted in, when, or through which counter, form or missed call, so a complaint has no answer.
- A festival offer reaches the same customer three times because three staff members uploaded their own copy of the list.
- Promotions and invoices share one thread, so customers mute the very number that also carries their bills.
Which jobs belong to the best WhatsApp marketing software in India beyond sending?
Here is how KaamGPT handles customers scattered across states, scripts and seasons. All of it works in the shipping product now; the gaps are named honestly in the FAQs.
Your number, or one of ours to start
Linking a WhatsApp number your company already holds happens inside Meta's Embedded Signup popup; KaamGPT holds Meta Tech Provider status, so no password ever changes hands. Not ready with a number? A KaamGPT-owned line can be loaned to your workspace, and if MSG91 is your preferred gateway, our team registers that line for you.
One workspace, many lines
Head office, after-sales and a regional desk can each have their own line in the same workspace. One line is the default, and every line gets a ceiling on messages per day. In Sending routes, a health light per line sits beside the quality grade and tier Meta assigns, whenever Meta shares them.
An editor that catches mistakes early
Write marketing, utility or authentication templates whose header is words, a JPEG/PNG photo, a short MP4 film or a PDF file; add quick replies, up to two web links, a dial button or a copyable offer code; or build a swipeable carousel of 2 to 10 cards. Over-long fields, and a {{3}} with no {{2}} before it, get flagged while you are still typing.
Two reviews, ours and then Meta's
For lines on Meta Cloud, a person on our side reads every template you submit before Meta does, and may tidy its words or move it to a truer category. Meta's yes or no comes back through a webhook, while a six-hourly status poll and a Sync button cover any missed signal. Declined templates display the reason Meta gave, ready to fix and send back.
Recipients by list, by CRM, or both
Saved lists and CRM conditions, whether tags, pipeline stage, lifecycle, the owning salesperson, lead source, date added, or N quiet days in a row, can be combined so each trims the other. Employee records stay out unless you tick them in, and the preview figure is worked out by the same rule the real send follows.
Consent that crosses channels
Unsubscribed from your emails? Marked do-not-contact? Asked our AI voice agent to quit calling? Any of those keeps a person out of every WhatsApp campaign. Should they type cancel, opt out, unsubscribe or STOP on WhatsApp itself, the opt-out is recorded without anyone lifting a finger.
Big lists, released in stages
Upload a spreadsheet of up to 20,000 contacts as CSV; numbers written without a country code are read as Indian (+91), and repeated phones collapse to one recipient. Release the first 500 today and the rest later; messages leave in groups of 100, a paused run picks up where it halted, passing faults are retried as many as three times, and only the failures need re-sending.
Every reply finds an owner
Customer replies drop into an inbox the whole team shares: reassign a chat, label it, jot a note, star, archive or close it, with the CRM record open alongside. While Meta's 24-hour window is open, agents reply in their own words; once it shuts, only an approved template will go. Up to ten nominated staff phones get a WhatsApp nudge whenever a customer writes.
How many steps lie between signing up and a first approved send?
Make an account
Register on the KaamGPT sign-up page, then find WhatsApp Business API among your apps. No tier gates any app, so it is there on Free too.
Attach a number
Use Embedded Signup for a number you own, borrow a KaamGPT line while you get going, or ask us to register an MSG91 line. Mark one line as the default and give it a daily ceiling.
Write the first template
Pick one of 13 presets or begin blank, set category and language, give each placeholder an example value, and submit. Its status moves on screen from our check to Meta's verdict.
Choose the audience
Pair a saved list with CRM rules, glance at the preview count, and note the coin cost shown before you confirm. If the wallet cannot pay for the whole run, the app says so and nothing is sent.
Send and follow through
Watch numbers move from queued to replied, export any stage as an Excel or CSV sheet timed in IST, retry just the failed numbers, and answer people from the shared inbox.
Which Indian businesses gain most from the official WhatsApp API?
Four illustrative situations, not real clients, each chosen because it turns on a different national variable: distance, language, season or scale.
A garment wholesaler supplying retailers across several states
- The situation
- New-season catalogues went out as forwarded PDFs from the owner's phone to hundreds of shopkeepers, and many never saw them because they had not saved the number a broadcast list depends on.
- How KaamGPT fits
- The catalogue is now the PDF attached at the top of an approved marketing template, a quick-reply button invites a callback, and only retailers tagged as having agreed to trade updates are selected.
- What changes
- Catalogues reach shopkeepers whether or not they stored the number, replies gather in one inbox the sales desk shares, and every callback tap arrives as a named lead.
A coaching institute with centres in three states
- The situation
- Fee reminders, test results and admission offers all came from one counsellor's own number, and parents in Hindi-speaking and Tamil-speaking regions received identical English text.
- How KaamGPT fits
- The payment-due preset became a utility template in Hindi and a twin in English, admission offers moved to a separate marketing template, and a centre tag in the CRM decides which parents get which version.
- What changes
- Each parent gets reminders in the language the institute chose for that centre, offers stop riding on the fee thread, and a counsellor who moves on leaves the parent list behind.
A jewellery chain planning a year of regional festivals
- The situation
- Pongal, Onam, Durga Puja, Dhanteras and wedding-season offers each suited different branches, yet a single master list meant every customer heard about every occasion.
- How KaamGPT fits
- Every customer carries a branch tag, each festival has its own approved offer with a photo at the top, and campaigns go out in slices so branch staff can manage replies a day at a time.
- What changes
- Customers hear about the festival they actually celebrate, the marketing rate is not spent on people marking something else, and staff answer enquiries at a pace they can manage.
A direct-to-consumer brand shipping to every pin code
- The situation
- Order confirmations, dispatch notes and restock offers came through three separate tools, and a buyer who replied STOP to one kept receiving the other two.
- How KaamGPT fits
- Dispatch and payment presets became utility templates sent through the Developer API from the store's backend, while restock offers go out as marketing campaigns, all from one workspace and number.
- What changes
- One opt-out list now governs every message, updates stay clearly apart from promotions in Meta's billing categories, and support sees order chats beside offer replies.
Official API, QR-paired tool or broadcast list: which suits an Indian business?
Line up three products from any search for best WhatsApp marketing software in India and you are usually looking at three different kinds of thing. They are not three prices for one service; they behave differently, so this table compares behaviour rather than vendors.
| What matters | KaamGPT via the official Business API | QR-linked phone automation tools | Broadcast lists in the free Business app |
|---|---|---|---|
| How messages leave | Handed to Meta's Cloud API or to MSG91, from a line enrolled on Meta's Business Platform | A linked phone session automated from a computer | One handset, one list at a time |
| Who can receive | Opted-in people, saved number or not | Anyone in the spreadsheet you upload | Only contacts who stored your number |
| Approval before sending | Every template approved by Meta first | None | None |
| Consent records | Opt-outs shared across channels; STOP replies honoured automatically | Whatever the operator keeps separately | Mostly in the owner's memory |
| Team use | Separate permissions to draft, send, delete and export, plus one shared inbox | The person with the paired phone | Only the handset's owner |
| Visibility of risk | Meta's quality grade and tier visible; ceilings rise with good sending | Little warning before a number is restricted | Low volume keeps exposure low |
| How you pay | Rupee plan plus per-message wallet coins at Meta's category rates | Typically a flat subscription | Free |
| Best fit | Growing, repeat messaging to opted-in customers | Small conversations with people already chatting to you | A few dozen faithful regulars |
The honest verdict. The API earns its keep when a second person starts sending, when a phone can no longer hold the list, or when someone may ask you to prove consent. Where waiting for approval feels absurd for customers you chat with every day, WhatsApp Blast uses your own paired number instead, carrying the risks set out in the table; and for businesses without any number, the bulk WhatsApp service sends for you.
What does WhatsApp Business API pricing look like in rupees on KaamGPT?
Rupee comparisons of anything billed as the best WhatsApp marketing software in India mislead when a subscription is lined up against a per-message bill, so treat them as two costs. Your KaamGPT subscription covers seats, storage and the workspace, and it includes every app, this one too. Meta's per-message charges reach you through wallet coins, a promotional template costing more than a utility or login-code one, and the campaign's total is on screen before you commit. The pricing page sets out every plan in full.
Free
₹0forever
No card needed
₹0, five seats, 512 MB: enough to link a line, get one template through approval and pilot it with a short opted-in list.
- Up to 5 employees
- 1,000 emails / month
- WhatsApp messages from the prepaid wallet
- 512 MB storage
- Community support
Starter
₹999/month
or ₹9,590 billed yearly — 20% less
Starter, ₹999 a month: 25 seats and 5 GB, which covers one shop, clinic or institute sending regular offers and reminders.
- Up to 25 employees
- 25,000 emails / month
- WhatsApp messages from the prepaid wallet
- 5 GB storage
- Email support
Growth
Recommended₹2,999/month
or ₹28,790 billed yearly — 20% less
At ₹2,999 monthly, 100 people share 25 GB and get priority help by email, a size that suits chains rotating several templates across branches.
- Up to 100 employees
- 1,50,000 emails / month
- WhatsApp messages from the prepaid wallet
- 25 GB storage
- API access
- Priority email support
Business
₹7,999/month
or ₹76,790 billed yearly — 20% less
Business, ₹7,999 a month: room for 500 people, 100 GB, priority support plus onboarding, for national brands arranging numbers, roles and templates.
- Up to 500 employees
- 7,50,000 emails / month
- WhatsApp messages from the prepaid wallet
- 100 GB storage
- API access
- Priority support + onboarding
Optional add-ons
- UPI wallet top-upsAdd coins over UPI as often as you like; they are spent message by message at the rate of each template's Meta category.
- Managed campaignsRather hand the planning and sending to a team? Our Digital Marketing service costs from ₹19,999 monthly.
- A paid tier bills only after fourteen trial days. Billing every three months saves 10%, every six months 15%, and once a year 20%.
- No plan includes a stock of free WhatsApp messages; every message draws on wallet coins, and promotional templates draw more of them than utility or authentication templates do.
- If the wallet is too light for a whole campaign, the campaign is turned down before it begins; if coins drain partway, sending halts and resumes once you add coins by UPI, rather than failing.
- Linking a number held in your own Meta account means Meta can invoice its fees to that account as well, separately from KaamGPT.
What do Meta's rules mean for a business sending WhatsApp messages in India?
Meta's WhatsApp Business Platform applies one rulebook nationwide, and four parts of it shape every campaign. First comes opt-in: before messaging anyone you need their number and their agreement to hear from your business, which must be named. Meta lets you gather that agreement however suits you, on a website form, by SMS, through an IVR call flow or on paper at a counter, and it need not mention WhatsApp specifically. Indian law on notices and permissions still applies on top of Meta's policy.
Second, templates. Anything you send first, or after a customer has been silent for more than 24 hours, must be a template Meta has approved and placed in the marketing, utility or authentication category. Inside the customer-service window that opens when someone writes to you, free-form replies are fine. Third, pricing: since 1 July 2025 Meta has billed each delivered template message individually, with the price fixed by its category and by which country's code the recipient's number carries, and India has rates of its own.
Fourth, messaging limits. Within any rolling 24 hours, Meta restricts how many different people a business portfolio may contact outside open service windows, and all the portfolio's numbers draw on one allowance. Fresh portfolios begin at 250. Getting the business verified, or sending enough templates people respond well to, lifts that to 2,000; good behaviour then carries it to 10,000, then 100,000, and finally to no ceiling. Software worth paying for shows where you stand, rather than letting you hit the ceiling halfway through a festival send.
How do WhatsApp marketing needs change from one region of India to another?
Language is the first difference, and the one where honesty matters most. Hindi in Devanagari is the Union's official language alongside English, yet the Eighth Schedule recognises 22 languages, and millions of customers read Bengali, Marathi, Telugu, Tamil or Gujarati first. In KaamGPT a template can be tagged Hindi, English or English (US), and nothing else yet. Tamil or Bengali readers can therefore get English, Hindi, or their own language typed in Latin letters; Meta reviews a template against the tag you choose, so test one before building a season on it.
The calendar is the second. Only Republic Day, Independence Day and Gandhi Jayanti are national holidays; most of the buying year is regional. Pongal and Makar Sankranti fall in January, Baisakhi and Bohag Bihu in April, Ugadi and Gudi Padwa around March or April, Onam and Ganesh Chaturthi in August or September, and Durga Puja, Diwali and Chhath across October and November, while Eid follows the Islamic calendar. A national brand that sends one festive template to everybody pays the marketing rate to reach people celebrating something else.
Trade is the third. Wholesale clusters selling to other businesses, whether textiles, hosiery, gems or engineering goods, tend to want catalogue PDFs and callback buttons more than discount codes. Consumer businesses in the big metros lean on utility messages for bookings, dispatches and payment reminders. Smaller-town retailers may care most that a customer recognises the shop's name at a glance. The software is identical everywhere; what changes is which templates you build first and which CRM tags keep one audience apart from the next.
How can you judge WhatsApp API vendors without relying on the sales pitch?
A search for “WhatsApp marketing software India” returns dozens of vendors whose websites read almost alike, so test claims you can verify inside a free trial instead of comparing adjectives. The questions below apply to any product, this one included, and a straightforward vendor will answer each of them in writing. If an answer is vague, ask for a screen share; if the screen share is vague too, you have your answer.
Be wary of anything that sounds frictionless: delivery promised to every number, unlimited sending from the first day, or messages to people who never opted in. Meta's limits and quality rules bind every business on the platform, whichever company sits in between, so an offer to get around them is either untrue or a risk to your number. Naming no names, the good vendors are the ones happy to show you their limitations as readily as their features.
- Which official gateway carries my messages, and can I link a number my business owns through Embedded Signup?
- Will I see Meta's quality grade and tier for each number, or just a delivered count?
- When a customer replies STOP, is the number removed automatically, and from which channels?
- Is the cost shown in rupees before I send, and what happens if my balance runs dry halfway?
- Which template languages can I actually submit from your editor this week?
- Can I export each stage's recipients, and in which time zone are the timestamps?
Why do Indian teams run their WhatsApp campaigns inside KaamGPT?
Rupees and UPI, not dollars and cards
Plans are priced in rupees and the WhatsApp wallet recharges over UPI, so nobody needs an international card or a currency conversion to keep a campaign moving.
Built around Meta's categories
The builder shows which category each template sits in and what a send will cost before you confirm, which stops expensive marketing rates creeping into routine updates.
The CRM is already in the room
Audiences come from the same KaamGPT CRM your sales team works in, and a reply can become a lead or move a deal stage without leaving the chat.
Night-time answers, human hand-off
Where you send on the Meta Cloud route, the WhatsApp Chatbot app can take routine questions after hours or on holidays, then steps out once a teammate replies.
Permissions that mirror your org chart
Rights are granted piecemeal: a junior can draft campaigns without the power to send or delete them, template edits, contact edits and report downloads are separate grants, and agents can be kept to their own assigned conversations.
Hooks into your own software
With scoped keys, your shop, ERP or mobile app can send an approved template, reply inside the open window, check whether a message was delivered, or issue and verify one-time passwords, all on the same lines and opt-out list.
Which Indian industries suit approved WhatsApp templates well?
- Education & coachingFee-due reminders as utility templates, admission and batch offers as marketing, with parents grouped by centre.
- Healthcare & diagnosticsBooking confirmations and report-ready notes from the utility presets; health-check offers only for patients who agreed to promotions.
- Textiles & wholesale tradeSeason catalogues as PDF headers for registered retailers, with a quick-reply button that books a callback.
- Jewellery & gold retailFestival and wedding-season offers with image headers, targeted by branch tag and released in slices.
- E-commerce & D2CDispatch and payment confirmations through the Developer API; restock and launch offers as campaigns.
- Real estateProject brochures as PDFs and visit-booking templates for enquiries tagged by locality and budget.
- Restaurants & food brandsCarousel templates showing several dishes, sent to guests who ticked yes when paying their bill, with replies handled in the shared inbox.
- Finance & lendingPayment-due reminders and GST invoices as utility messages, plus OTP templates for customer sign-ins.
Can a business anywhere in India use KaamGPT, and where do the city guides go deeper?
KaamGPT is built and supported from Bengaluru, its only office, and the product lives in a web browser, so a firm in any state uses it in exactly the same way; there are no regional branches or field teams. That is why the best WhatsApp marketing software in India for you depends on your rules and routines, not your pin code. Bengaluru readers have a guide of their own, and pages for Mumbai, Delhi, Hyderabad and Kolkata look at each metro's trades.
Trading and manufacturing towns have guides too, because catalogue-led selling differs from retail: see Surat, Ludhiana, Tiruppur, Ahmedabad, Coimbatore and Jaipur. Education hubs such as Kota and Pune lean on fee and admission messages, while Kochi, Guwahati and Bhubaneswar show what a three-language editor means where shoppers read Malayalam, Assamese or Odia.
Across the Hindi belt, from Lucknow and Patna to Indore and Bhopal, the Hindi template option carries the most weight, and utility messages written in Hindi can reach customers who skim past English. Whichever guide you open, the plans, rules and limits stay the same; only the examples change. The full A to Z directory of city guides follows below.
- Starting price
- Free tier at ₹0; Starter ₹999 monthly, in rupees
- Trial
- Fourteen days before Starter, Growth or Business bills
- Routes
- Meta's Cloud API, or MSG91; Embedded Signup for your own line
- Template languages
- English (US), English and Hindi
- Message billing
- Per message from a UPI-topped coin wallet, at Meta's category rate
- Served from
- Bengaluru head office; online for every Indian state
Where this applies around India
- India
- Bengaluru
- Mumbai
- Delhi
- Hyderabad
- Chennai
- Kolkata
- Pune
- Ahmedabad
- Surat
- Jaipur
WhatsApp marketing software by city
50 Indian cities, each with its own page on how businesses there run WhatsApp campaigns through the official API — their trades, languages and seasons.
Frequently asked questions
27 answersSmall shop, small budget: which product deserves the title of best WhatsApp marketing software in India?
One that keeps your number safe as you grow, which means official Business API software. KaamGPT's Free plan costs ₹0, so a shop can link a line, get a first template approved by Meta and pilot it with a few dozen customers who agreed to hear from it. Messages are paid from a UPI-topped wallet, so spending tracks what actually goes out.
Do I need the WhatsApp Business API, or is the free WhatsApp Business app enough?
The free app suits a handful of regulars who saved your number and one person replying from one phone. Once several staff need access, lists reach people who never stored your number, or you need records of consent, the API is the better footing. It requires approved templates and opted-in contacts, but in exchange the number is shared, auditable and built for volume.
How does the official API differ from phone-pairing tools that use a QR code?
A QR-paired tool automates an ordinary WhatsApp session from a computer, so there is no template approval but also no official sending route, and the number can be restricted once volume climbs. The official API sends through Meta's Cloud API or MSG91, only approved templates open a conversation, and you can watch Meta's quality grade and tier for that line.
What counts as opt-in under Meta's rules for Indian customers?
Meta wants two things in hand before you write: the person's number, and their agreement to hear from your business, with your business named. That agreement can come from a website form, an SMS, an IVR call or a signed slip at the shop counter, and it need not mention WhatsApp by name. Indian legal requirements on notice and permission apply as well.
Can I message customers who have not saved my business number?
Yes. Unlike broadcast lists on the free app, the API delivers approved templates to customers who consented, saved number or not. What matters is consent, not the address book. That is one reason wholesalers and institutes move to the API: catalogues and reminders reach people who would never have seen a broadcast from an unsaved number.
Roughly how much will the official WhatsApp Business API cost us each month?
Two parts make up the bill. Plans are ₹0 (Free), then ₹999, ₹2,999 or ₹7,999 per month for Starter, Growth and Business, with every app included. On top, each message spends wallet coins at its Meta category's rate, and you see the campaign's coin total on screen before sending anything.
How does Meta charge for WhatsApp messages sent to Indian numbers?
Since 1 July 2025 Meta has charged per delivered template message rather than per conversation. The rate depends on the template's category, marketing, utility or authentication, and on the recipient's country code, and India has its own rates. Meta does not charge for free-form replies inside an open customer-service window. KaamGPT passes these costs through the prepaid wallet.
Are WhatsApp messages bundled into the KaamGPT subscription?
They are not. The subscription covers seats, file storage and every app; each WhatsApp message spends wallet coins at its Meta category's rate, and a promotional template draws more coins than a utility or login-code one. You see the campaign's total in coins before confirming, so a festival send never brings a surprise afterwards.
How do I recharge the WhatsApp wallet?
Recharge it over UPI from inside your workspace whenever the balance looks low. Coins are drawn per message as campaigns send. If a planned campaign is bigger than the balance, the builder refuses it before anything leaves, so you can top up first instead of finding half your list reached and half not.
My coins ran out in the middle of a send. Is the campaign lost?
No, it waits. People already messaged keep their message, the remainder sit in the queue, and after a UPI top-up a click on resume carries on from the first person not yet reached. Nobody is messaged twice, since each phone gets a single message per campaign and duplicates were merged when the audience was built.
In which languages can KaamGPT templates be written?
Three tags are available: Hindi, English and English (US). Tamil, Telugu, Kannada, Malayalam, Marathi, Gujarati, Bengali, Punjabi, Odia and Assamese are not offered yet. Companies whose buyers read those languages usually send Hindi or English, or type their language in Latin letters, bearing in mind that Meta judges each template against its language tag.
Can my staff reply to customers in Tamil, Bengali or Marathi?
Yes, inside the 24-hour customer-service window. Replies typed in the team inbox are free-form text rather than templates, so agents can write back in whatever language and script the customer used. The three-language limit applies only to templates, which are needed for the first message and for anything sent after a customer has been quiet for a day.
How long does WhatsApp template approval take?
Timing is Meta's call and varies from template to template. For Meta Cloud lines, our reviewer reads it first and passes it on; Meta's ruling reaches your workspace by webhook, backed by a six-hourly poll and a Sync button you can press. Submit festival templates several days ahead so a rejection still leaves time to fix it.
Why would Meta reject a template, and what can I do about it?
Common causes include a category that does not match the content, such as an offer filed as utility, placeholders with gaps or missing sample values, or wording Meta finds unclear. The declined template displays the explanation Meta gave; change what it objects to and send it back for review. The editor also warns about length limits and placeholder gaps as you type.
What is a WhatsApp messaging limit, and how do I raise mine?
It caps how many distinct customers your business portfolio can reach outside open service windows in a rolling 24 hours, and all its numbers share that cap. New portfolios begin with 250. A verified business, or a run of well-received templates, lifts you to 2,000, and steady quality then opens 10,000, then 100,000, then no cap. Your current tier appears in Sending routes whenever Meta shares it.
Can I keep using the WhatsApp number my customers already know?
In most cases. KaamGPT holds Meta Tech Provider status, which lets Meta's Embedded Signup window can attach a number your company controls to the Business Platform, with no password shared. If the number is presently on the WhatsApp Business app, check in that window how Meta treats it, and choose a slow trading day for the move.
What is MSG91, and when would I choose it over Meta's Cloud API?
MSG91 is a home-grown Indian messaging company and the other official gateway KaamGPT connects to. Our team registers MSG91 lines; templates for those lines are drafted inside MSG91's dashboard, and media headers aren't possible there. Meta's Cloud API offers more, with picture, video and PDF headers plus KaamGPT's own review, so most firms begin there.
Can I schedule a festival campaign to send automatically on the morning?
No. There is no later-send option for Business API campaigns in the app today. Win approval for the template days ahead, build and preview the audience, then press send that morning yourself. With a big list, release a slice first, read the replies, and send the remainder later in the day so the team keeps pace.
Can KaamGPT measure link clicks, split-test offers or build click-to-WhatsApp ads?
Not today, none of the three. Reports count each message as it moves from queued to sent, delivered, read and answered, or into failed, list the commonest errors, and let any stage's list download as Excel or CSV, times shown in IST. For a head-to-head between two offers, give each its own filtered slice and compare reply counts by hand.
How big a contact file can I import at once?
A single CSV may hold 20,000 rows. Ten-digit Indian numbers are given +91 automatically, so spreadsheets in different formats still line up, and a number listed twice receives one message. The preview count before sending uses the same logic as the send itself, opt-out removals included, so the number you see is the number that goes.
How do customers unsubscribe from WhatsApp campaigns?
If a customer answers with STOP, or with cancel, opt out or unsubscribe, the number is struck off on the spot. Refusals given elsewhere in KaamGPT also count: someone who left your email list, a contact marked do-not-contact, or a caller who told the AI agent to stop will not be included in later WhatsApp campaigns.
Can several staff share the work of answering replies?
Yes. Conversations collect in one team inbox; any chat can be given to a colleague, labelled, annotated, starred, archived or marked done, with the customer's CRM record beside it. Permissions control whether an agent sees all chats or just their own, and up to ten staff mobiles receive a WhatsApp ping for each new customer message.
Is there an API to send WhatsApp messages from my website or billing system?
Yes. The Developer API works with keys limited to the scopes you grant. An integration can send an approved template, answer within the open window, query whether a message arrived, and send or check OTP codes. These messages share the campaigns' numbers, wallet and opt-out list, so someone who sent STOP stays excluded wherever the message starts.
Will someone from KaamGPT visit us, or is there a local branch?
Neither. All of KaamGPT sits in one Bengaluru office, and support happens online. There is no regional version of our WhatsApp marketing software; India is served from that office by phone, WhatsApp and screen share. The number +91 79767 82366 answers calls and WhatsApp messages if you want to talk through your set-up before a trial.
For a firm selling in many states, how is the best WhatsApp marketing software in India different?
Look for official API sending, multiple lines each with a daily ceiling, CRM tags to keep regions apart, and permissions so branch staff see only their own chats. KaamGPT offers all four on every plan. The honest limit is template language: Hindi, English and English (US) for now, so plan regional wording around that.
Can I try it without paying?
Two ways. The Free plan charges nothing for five people, and every paid tier opens with a fourteen-day trial. Either way you can link a line, win approval for templates and send to a short opted-in list, paying only wallet coins for the messages that actually leave your account.
What should I ask vendors who claim to be the best WhatsApp marketing software in India?
Put the same written questions to each one: which official gateway sends, whether you can see your quality grade and tier, how STOP replies are handled, whether costs show in rupees before sending, and which template languages the editor supports. Then test the answers in a trial rather than trusting a demo someone else drives.